Sprout Blog
Sprout Social offers a suite of social media solutions that supports organizations and agencies in extending their reach, amplifying their brands and creating real connections with their audiences.
Featured Research
Editor’s Picks
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A masterclass in nonprofit social media marketing: Expert ideas from GivingTuesday
Published on May 22, 2025 Reading time 9 minutes - Categories
Humans’ role in an age of AI customer engagement
Published on May 22, 2025 Reading time 5 minutes - Categories
The ultimate guide to LinkedIn ads: Mastering your B2B marketing
Published on May 21, 2025 Reading time 11 minutes - Reimagine Social Media for Business GrowthTry Sprout for free
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Post Performance Report: The best brand milestone campaigns on social
Published on May 21, 2025 Reading time 7 minutes - Categories
FinTok: How influencers are changing financial services marketing
Published on May 20, 2025 Reading time 12 minutes - Categories
Social media teams are finally growing—stop hiring like it’s 2015
Published on May 19, 2025 Reading time 5 minutes
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37 free social media strategy templates that will elevate your workflows
Published on May 13, 2025 Reading time 14 minutes
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Beyond the Benchmarks: How the City of Miami Beach Made Waves (and Went Viral)
No matter your industry, your audience is online—and the brands winning attention are the ones… - Published on May 5, 2025 Reading time 7 minutesCategories
Social media benchmarks by industry in 2025
Published on May 5, 2025 Reading time 7 minutes - Published on April 23, 2025 Reading time 14 minutesCategories
12 essential Instagram metrics to measure performance in 2025
Published on April 23, 2025 Reading time 14 minutes - Published on April 18, 2025 Reading time 10 minutesCategories
12 top influencer analytics tools to boost your campaign ROI
Published on April 18, 2025 Reading time 10 minutes
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Humans’ role in an age of AI customer engagement
Published on May 22, 2025 Reading time 5 minutes - Categories
Social media teams are finally growing—stop hiring like it’s 2015
Published on May 19, 2025 Reading time 5 minutes - Categories
Connect and convert with WhatsApp marketing software
Published on May 7, 2025 Reading time 8 minutes - Categories
15 years in, it’s clear: All business is social
Published on April 29, 2025 Reading time 5 minutes
Topic Hubs
- Social media customer service
- Social Media Planning
- Influencer Marketing
- Best Times to Post on Social Media
- Social Media Analytics
- Social Media Management
- Social Media Statistics
- Social Media Marketing
- Social Media ROI
- Social Media Audit
- Crisis Communications
- X (Twitter) Analytics
- Sentiment Analysis
- TikTok Analytics
- Employee Advocacy
- Competitive Analysis
- Instagram Analytics
- Social Media Listening
- Facebook Marketing
- Facebook Analytics
- Instagram Marketing
- TikTok Marketing
- LinkedIn Marketing
- Business Intelligence
- Twitter Marketing
- Reputation Management
- Customer Care
- Social Media Advertising
- Hashtags
- Social Media Content
- Social Media Engagement