Today Twitter unveiled a new advertising product for media and consumer brands called Twitter Amplify, which allows advertisers to promote television clips on Twitter. The [...]

In February, Twitter began testing a new ad unit that enables marketers to generate leads directly from tweets. Today the company is making it — [...]

In April 2013, car rental company Hertz announced it had broken new ground by becoming the first in its category to offer customer support on [...]

Television and Twitter are entwining closer and closer together as networks hop on the second screen bandwagon. The industry is not only active in engaging [...]