Meet Team Sprout Shreya Patel
  • Sprout Engineering
  • Team Sprout

Meet Team Sprout: Shreya, Associate Software Engineer

We’re always working hard to improve our app, and behind the scenes, there’s an internal group dedicated to testing each new release. The Software Engineering in Test (SET) Squad creates automated tests that developers can…

  • Community Mgmt
  • How To

#SproutChat Recap: Writing Effective Call to Action Phrases

Testing. It’s the key ingredient to figuring out what makes people take action to learn more about your brand or make a purchase right away. Can you get someone’s attention by noting urgency, scarcity or exclusivity? Timing and…

Social Media Engagement 2-01
  • Community Mgmt

What Is Social Media Engagement & Why Should I Care?

For numerous businesses, the world of social media is a noisy and jam-packed place to try and build brand awareness. The idea of social media engagement is overwhelming for some organizations because there’s simply too…

emoji marketing
  • Community Mgmt

Emoji Marketing: Are We Speaking the Same Language?

Plain, boring text is out. Visual content is in. The attention span of the average adult is no more than a couple of minutes. A study from Microsoft discovered people lose concentration after only eight…

15 Social Media Tips-01
  • Community Mgmt
  • How To

15 Social Media Tips You Can’t Live Without

Are you in charge of getting your company’s social media marketing up and running? Using social media to grow your business, generate leads and build a brand may seem like a huge task, and in…

  • Community Mgmt

#SproutChat Recap: Marketing on Snapchat

Snapchats may disappear in a flash, but the app itself isn’t going anywhere. The burgeoning social site has attracted more than 100 million people who are looking for one-to-one content that doesn’t live on forever through social media.…

Hashtags on Facebook
  • Advertising
  • Community Mgmt
  • Facebook

What’s the Deal With Hashtags on Facebook?

This is a real question marketers ask themselves in 2015—do people still use hashtags on Facebook? For many moons, hashtags have been unequivocally associated with Twitter. While people still have the ability to hashtag words…

guide to Twitter marketing
  • Community Mgmt
  • How To
  • Twitter

The Complete Guide to Twitter Marketing

With over 316 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can find a Twitter…

Manage Multiple Social Accounts-01
  • Community Mgmt
  • How To

How to Manage Multiple Social Media Accounts

By nature, social media managers are multitaskers. They’re constantly juggling the need to engage with customers, publish new content, analyze success, monitor conversions, report to stakeholders and–if time allows–sleep. Not only do most social media managers…


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