Meet me at the drive-in: How COVID-19 reinvigorated—and reimagined—an American pastime
October 22, 2020 — If you had told me at the beginning of 2020 that it would be the year that reinvigorated the American… Read More
Beginner
YouTube hashtags: How to use hashtags to increase video views
October 19, 2020 — You’ve used hashtags on platforms like Twitter, Instagram,… Read More
Analytics
• Beginner
• Engagement
• Intermediate
• Social Listening
• Social Platforms
• Social Strategy
What is brand monitoring and why is it important?
October 15, 2020 — Your business’s health and longevity means keeping a watchful eye on the public perception of your brand. There are more… Read More
Advocacy
• Beginner
• Community Management
• Engagement
• Intermediate
• Social Media Content
• Social Strategy
How to start a brand ambassador program from scratch
October 14, 2020 — You don’t have to look hard to find an up-and-coming brand ambassador program on social media. That’s because modern companies… Read More
A guide to content ideation & development
October 8, 2020 — There comes a time in every marketing professional’s career where you are just fresh out of ideas. Everything you think… Read More
How to craft an impactful Instagram bio for business
October 7, 2020 — Even though it may seem like a small part of your profile, coming up with the perfect Instagram bio for… Read More
Social media advertising: how to run a compelling campaign
October 1, 2020 — If you’re still on the fence about social media advertising, we get it. Research shows that one… Read More
How to use Snapchat for business in 2020
September 29, 2020 — When Snapchat emerged in 2012, it excited users by letting them tell stories, use fun filters and create off-the-cuff content. Read More
Hashtag analytics 101: Using the best hashtags for your social strategy
August 5, 2020 — When it comes to your company’s social media marketing, hashtags are pretty much an essential part of your content strategy. Read More
Important Instagram stats you need to know for 2020
August 5, 2020 — Instagram turns a big 10 years in 2020 and it’s safe to say that the social networking app has changed… Read More
Five easy ways to make your social media more inclusive
July 22, 2020 — A version of this article was previously published on LinkedIn. For most, enjoying and using social media… Read More
Project management tools for social media managers
July 25, 2019 — If you’re like the average social media manager, you’ve got a suite of skills and a set of projects… Read More
How to find a social media marketing agency
June 25, 2019 — If you’re struggling with your social presence these days, you aren’t alone. After all, businesses have their hands full when… Read More
Recognizing our Agency Partner Founding Members
June 24, 2019 — Two years ago, we launched our Agency Partner Program with the help of key agencies, our founding members. As we… Read More
At Sprout, all agencies are partners
June 17, 2019 — You don’t have to look far and wide at Sprout to see someone that has lived the #agencylife. Across our… Read More
5 social listening services you can offer your clients
March 21, 2019 — Social listening services have been a huge selling point for us lately. More of our clients (and brands in… Read More
Celebrating agency excellence: our 2018 Partner of the Year
February 5, 2019 — The Sprout agency team and I work with 1,000 agency partners and thousands of agency customers. These social media and… Read More
All about connection: Sprout’s Agency Partner Summit fosters what it preaches
October 23, 2018 — It’s that time of year, where a global community of agency partners, experts and transformative industry pros join Sprout Social… Read More
What Creative Social Marketing Looks Like for an Agency
July 26, 2018 — As a college student, I was asked repeatedly where I wanted to work when I graduated. My choices… Read More
The Agency Partner Directory: How Agencies & Clients Work Better Together
June 13, 2018 — In my experience working with and for agencies, what rises to the surface during times of challenge is as varied… Read More
