In addition to testing different updates to the platform, Facebook this week made some exciting changes to its resources for businesses and developers.
Facebook for Business is a one-stop shop where business owners and marketers can learn more about the social network’s ad units and read success stories from other companies. The marketing news and information portal launched in the U.S. back in July, and now it’s available in eight more countries and 11 additional languages.
The local-language versions of Facebook for Business — which include Brazilian Portuguese, European Spanish, French, German, Italian, Japanese, Korean, Latin American Spanish, Simplified Chinese, Traditional Chinese, and UK English — are designed to help provide the most relevant content to advertisers around the world.
In addition to product information and advertising tips, the international Facebook for Business sites will soon feature localized content serving marketers’ needs on a regional basis. In other words, these resource sites are about to become a lot more resourceful for international businesses and brands.
The social network also announced a redesign of its Facebook Developers website, which acts as the “point of entry” for you to learn about integrating with the platform. Not only can you discover the features and products available to you, but you can also access the tools, dashboards, and resources required to manage your apps.
With the new design and interface it’ll be easier for you to manage your apps and configure Facebook integrations, navigate documentation, find and report bugs with faster response turnaround, and learn about the latest updates and news. Most notably, the submission process for Facebook App Center is sporting a new, simplified flow.
As with any social media platform, things can change very quickly on Facebook. These portals are valuable resources for any business and should be bookmarked for quick access. The revamped Facebook for Developers will be available to everyone in a few weeks — some developers will see these changes immediately.
Learn more about Sprout Social’s Facebook management features here.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.