You can change the “Web” field to any URL you’d like. Twitter allows you to put in as long a link as you’d like but if your URL is extremely long, you might consider using a URL link shortener.
Link to a Relevant Blog Post
If you have a company blog, you can also temporarily drive Twitter profile traffic to a relevant blog post.
If you sell grapple grommets (for example) and you happen to have a really killer blog post this week on the the “Top 10 Things to Consider When Purchasing Grapple Grommets,” then consider changing your Twitter profile URL (using the steps above) to link to your blog post instead of your business website’s homepage.
HINT: You can change your twitter profile URL as may times as you’d like — even to support every new blog post you publish, as in the example below.
Have you changed your Twitter profile URL to something other than your homepage? Perhaps you link to a specific Twitter Landing Page you’ve created? Let us know by leaving a comment below and you could be featured on Fan Friday!
[Image credit: Joan Campderrós]