Converge Church - Using Twitter to Build a FlockSprout Social: Insights is pleased to welcome back Sean Smith for another guest post on a local social media success story.

Like many great stories, the story of Converge Church – conceived and developed on Twitter – involves people, passion and perhaps even a little Divine InTWervention.

Take it away, Sean!

Upon this Tweet I Will Build My Church

Perhaps Mark Miles had the biblical quote “Upon this Rock I will Build My Church” in mind when he responded to a tweet from a bible salesperson about the possibility of “planting a church” in remote Campbell River, British Columbia.

Mark continued the conversation with the bible rep on Twitter and soon enough he began to connect and engage with other people from the community that he might not otherwise have had the opportunity to meet.

In fact, he even joined with a couple of other local Twitter users at the library, to host the first social media workshop in Campbell River. And this is where I first connected with Mark – aka @markmyles

Tweeting to the Choir

I found his Tweets interesting, particularly the one that asked “what would you name a new church in Campbell River?” It wasn’t long before we were both commenting and re-tweeting each others’ posts, so it wasn’t a surprise when the DM came: “Want to get together for coffee?”

To an outsider, it would have been an odd meeting; a self-professed agnostic, sitting down for a chat with someone who was developing a new church for the community. But this is what made Mark’s tweets stand out. He wasn’t “preaching” on Twitter – he was listening and engaging.

Mark found that he could use Twitter to not only meet and engage with people, but also to gather thoughts and ideas on what was missing in the community. He was using Twitter to build a church that was meeting the needs of those who lived in the city, using tweets as the foundation. The results have been impressive…

Converge Church (@Converge_CR) has grown from an idea into a gathering. From a home office to a real office. From a few tweets to a thriving Social Media Flock. His presence is being felt, as he participates in development of the Twitter community in Campbell River, including the recent #LDRaceDay, the current #997Fillthetrailer food drive campaigns and monthly TweetUps.

Like all good users of the medium, he understands that his growing influence is better served by facilitating others in their growth and familiarity with the environment, showing that there is more than one way to get “The Word” out.

What do you say?

What do you think of a church using social media to build its following? Do you know of a local church that’s on Twitter? Let us know by leaving a comment below and you could be featured on Fan Friday.