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Technology Influencers: Pioneering tech engagement

Leverage technology influencers to showcase your innovative products and connect with tech-savvy audiences using Sprout Social's unique technology influencer data.

Sprout Social Product Image of Listening Performance Sentiment Summary
Sprout Social Product Image of Listening Performance Sentiment Summary

Using cutting-edge data to surface tech influencer trends

Discover the driving forces behind the tech industry with our data-rich insights into top influencers. Explore trends, impact, and innovation through dynamic visualizations that highlight the key players shaping the future of technology.

With Sprout Social, you can connect with tech influencers who not only understand the complexities of new technologies but can also explain and endorse them effectively to a broad audience.

How many technology influencers are there?

Technology Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do technology influencers reach?

Technology Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do technology influencers post on social?

Technology Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do technology influencers charge per post?

Technology Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are technology influencers posts for brands?

Technology Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from technology influencers drive?

Technology Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Sprout Social Influencer Marketing and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.

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