Sprout Agency Workshop

Take a deep dive into #agencylife and its unique opportunities and challenges. Whether you’re a leader or a strategist, uncover tactical advice on how to be more efficient and effective in your role.

Post-event session videos

 
Leaders

Growing Your Pipeline: How to Think Like a Sales Leader

Agency leaders often identify as marketers, business owners and sometimes even designers. But to lead your agency’s growth, you need to start thinking of yourself as a sales leader. Our own Director of Agency Sales, Willie Mullen, shares his expertise on how to assume the sales leadership role in your agency.

 
Leaders

Evolving Your Offerings: How to Price, Package and Pitch Your Social Media Services

Finding the perfect pricing and packaging for your agency services is a challenge. Learn how agencies can map their social media services offering within larger client retainers, through project-based work and as a standalone client package.

 
Leaders

Leading the Way: How to Build an Agile Team Within a Distributed Workforce

For agency leaders, a critical part of finding success is managing your team. Learn how your fellow agency leaders structure their teams, know when to hire, invest in and develop teams, and create a remote-friendly work environment.

 
Leaders

Why Your Next Client Won’t Be in Marketing

The convergence of sales, marketing and technology is a unique opportunity for your agency to expand outside of your traditional client set. From customer service and sales to technology and R&D, learn more about the buyers of today and tomorrow.

 
Leaders
Strategists

Sprout Social Master Class: Listening and Analytics

Want to learn more about Sprout Listening and deep analytics? Here’s a general overview of both our listening and analytics tools, and some answers to your fellow agency leaders’ toughest questions.

 
Strategists

How to Manage Client Expectations (and Impress Your Boss Along the Way)

Between the challenges in building trust, change management and fire drills, client management often feels like it’s out of our hands. Learn some best practices and tips for how to effectively manage your client relationships, and impress your boss along the way.

 
Strategists

Don’t Put Social in the Corner: How Social Media is Critical to Success for 5 Emerging Marketing Trends

It’s more important than ever to ensure social plays a part in every facet of your clients’ marketing strategies. Here are five marketing trends that will have a significant impact on the way brands and consumers connect in 2020, and the role social can and should play in each.

 
Strategists

Content Rockin’ in the Paid World: How to Optimize Your Social Content for Both Organic and Paid Success

Don’t overlook that paid social contains a treasure trove of engagement opportunities and audience insights. Learn what role paid social plays, how you can optimize performance and glean a few lessons from the real-life campaigns of three agencies you can apply today.

 
Strategists

How to Make Space for Creativity in a Billable Hour World

How can agency professionals keep up with the 24/7 demands of social, deliver sound results, maintain their boundaries and keep their creative edge? Learn how to stay creative with a never-ending backlog and how to explore in an “always on” working environment.

Download the Sprout agency deck template

Download the Sprout agency deck template

A great deck doesn't win pitches. But a bad deck can lose them. Give your ideas their best chance and build them the deck they deserve.

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