Q2 2025

Every reply on social shapes your brand. Every moment is a chance to lead. Join us for a 60-minute exclusive virtual event with extended Q+A where we'll reveal the trends and tech igniting the social care revolution. Discover what it takes to outplay your competition.

Winning in the age of social: The next era of engagement

Be the first to preview Sprout’s customer care advancements so you can boldly differentiate your business and proactively foster customer loyalty to your brand.

  • Automation for care teams
  • Real-world tips from care leaders
  • Proactive brand safety

Guest Speakers

Headshot of Sara SmithSara SmithManager, Consumer Services
ScottsMiracle-Gro
Sara is an experienced Consumer Services Professional with over 20 years of success building and leading high-performing care teams. Sara’s passion lies in empowering teams to deliver exceptional service while protecting brand integrity—developing social media care teams that not only strengthen consumer relationships but also strategically mitigate risk.ScottsMiracle-Gro
Headshot of Steve LargeSteve LargeManager, Customer Care
JCPenny
Steve is an experienced customer care leader with over 10 years of success leading social media engagement strategies. He’s passionate about empowering teams to build authentic relationships with customers—fostering loyalty, strengthening brand trust, and driving meaningful connections.JCPenny

Hear from Sprout Social’s social care experts

Headshot of Arnita CurtisArnita CurtisVP, Product Management
Sprout Social
Headshot of Melanie ZottoliMelanie ZottoliSenior Product Marketing Manager
Sprout Social
Headshot of Chris StrongChris StrongPrincipal Product Manager
Sprout Social
Headshot of Greg RokiskyGreg RokiskySenior Social Media Strategist
Sprout Social
Headshot of Tazi FloryTazi FloryProduct Marketing Manager
Sprout Social

Sign up for early access to The Next Era of Social Customer Engagement cheat sheet

Register for this special edition of Breaking Ground to get early access to The Next Era of Customer Engagement on Social Media—featuring the latest consumer insights and reflection prompts to help your team maximize every interaction. Hear from industry experts, connect with peers and learn how to put customers first in your social strategy.

Loading