Consumers aren’t limited to text-based search queries as the new page allows individuals to search for visually similar items. For example, shoppers searching for a dress could browse collections that match the color, silhouette, and style.
This feature will certainly benefit style-focused businesses, but it’s still unknown how it will work with other product searches like electronics for example.
Boutiques.com will be shut down on October 14th. Google said it will email its users with instructions on how to save data.
Sign up to have social media resources sent to your inbox every week.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.
Get Social Media Tips Straight to Your Inbox and Become a Better Marketer
You’ll be joining nearly 300,000 marketers who subscribe to Sprout Social’s Insights blog.