Kiss your traditional business cards goodbye. Moo.com — the company behind the Facebook Timeline-themed cards that launched earlier this year — has gone high-tech.
The company has added a programmable Near Field Communication (NFC) chip to its business cards, enabling you to tap your cards to people’s’ phones to share contact information.
Starting today, any pack of business cards you purchase from Moo will come with a free NFC enabled card. This can only be used with NFC-capable phones, which doesn’t include the iPhone 5. An upcoming Android app will enable you to update what your card does.
Once the app is installed, you can load contact information through your smartphone and “promote your brand digitally.” These cards aren’t limited to contact details; retailers could link new promotions, deliver maps to customers, or show off product catalogs.
Moo is only giving away 150,000 of the new cards for free to customers, so be sure to order your set today.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.