Sprout Social reached new heights this year: unprecedented feature updates, landmark team growth, stronger network and partner relationships and so much more. As we reflect on a banner year and look to the future, we have you—our loyal and lively community—to thank.
Web App Updates
Around the World
Messages Processed Through Sprout
Crain's Fast 50:No. 2 Fastest Growing Company in Chicago
Glassdoor 2016 Top Places to Work
Marketing & Tech Innovation Awards:Most Innovative Social Media Management Platform
More than 17,000 customers use Sprout every day. This year, they demonstrated how social media is more than management, it is about developing strong relationships with their communities. We’re proud to be a part of those efforts.
Tito’s uses Sprout to decipher the industry atmosphere, develop an integrated marketing strategy and create a dialogue with its audience. Oh, and grow its audience by 43%.
For Wahl, images are everything. See how, in less than a year, the brand increased its engagement on Instagram by 4,307% and grew its followers by 84,788!
With ViralPost®, we can ensure that our Tweets are going out at the right time to the right people. Whether we’re sharing a workout tip, a recipe, or a studio announcement, we know that our content is reaching our largest audience.
We’re finding the Suggested Reply function to be a really valuable addition to the Sprout platform. It enables us to respond more quickly to more of our fans and followers, but at the same time, still allows for customization and a personal response.
We’re relentless about building great software. In 2016, we raised the bar with product innovations to make our customers’ social strategies stronger and work lives easier.
Social is increasingly more visual and so is Sprout. Our new tools help you plan, create and deliver even more engaging social content and campaigns.
Over 500M people watch videos on Facebook every day! Tell your story with Sprout’s publishing suite.
We partnered with Adobe’s Creative SDK to bring you creative tools that help your visuals stand out.
Organize and share your brand’s creative assets with your entire team—all in one place.
Social media is a two-way street with many lanes. New engagement tools, more message types and smarter workflows help you monitor and respond from the Smart Inbox.
Build strong relationships across networks with new Contact Views for Facebook, LinkedIn and Instagram.
Work smarter, not harder. Respond more efficiently with our first machine-learning inspired feature.
Continue the social conversation with LinkedIn Comments and Facebook Reviews in the Smart Inbox.
Better data means better decisions. In 2016, we offered new reports, deeper insights and improved analytics to ensure our customers’ metrics inform and perform.
Building on the 2015 release of message tagging, in 2016 we gave you the tools to analyze it all.
New Facebook Pages and Competitor Reports bring more data, new visualizations and deeper insights.
Welcome LinkedIn analytics to Sprout: a dedicated Page Report, Sent Messages and Group Report.
We’re always looking for ways to make communication easier—whether it’s creating a new image tool or building automation that helps customers and agents at the same time.
Alongside Evernote and Twitter, we launched new DM tools for enhanced automation and efficiency.
Landscape simplifies image resizing and is designed to help you keep up in an increasingly visual world.
In order to build the best software, we have to build the best team. The group of thoughtful, quirky and passionate people we have here at Sprout make everything else possible.
Our impact often goes beyond the social media stream. Whether it is providing resources to local schools, collecting food for the hungry (12,851 lbs to be exact) or partnering with non-profits, our team is constantly looking for ways to improve our communities.
Whether we’re floating down a river at our annual canoe trip, running a grueling 200 miles in two days or hitting the slopes, our team legitimately likes one another (even when we’re not forced to).
Our people alone would make any space a fun place to work. But this year, we built out a new global HQ that really reflects our culture and team. Yes, that includes an entire wall of LaCroix.
You didn’t think we could wrap up 2016 without referencing our beloved Cubs World Series win, did you? As proud Chicagoans, our team sported some serious pride both in person and in app.