182 Team Members
384 Web App Updates
Sprout Turned Over a New Leaf
To reflect our growth as a company, we strengthened our branding with a fresh new logo and enhanced visual identity.
Topping the Charts
Top awards and accolades streamed in throughout the year, highlighting our company, product and team achievements.
#78 Fastest Growing Company
#1 in SMM Customer Service
104 Industry & Customer Events Around the World
24 Billion Messages Processed through Sprout
Instagram Is In
We added Instagram to our roster of social networks as an initial member of the Instagram Partner Program. Now customers can engage, monitor and analyze their Instagram profiles through Sprout.
Deeper Twitter Data Drove Customer Care
Social customer care dominated the conversation between Sprout and Twitter. We deepened our partnership and gained first access to powerful new data that improves our platform’s customer service capabilities.
Official Network Partnerships
Four million messages are published through Sprout each month. To power and enhance all of those messages (yes, even the cat gifs), we made some important updates to our publishing suite.
Engagement on the Rise
We know a sound social strategy involves more than publishing. In fact, our customers received four times more inbound social messages than they did a year ago. We debuted new engagement features to help them manage that influx.
Analytics Add Up
On average, 1000+ social events run through Sprout's platform every second. That is a lot of data. To make it more digestible and actionable for our customers, we improved our existing reports and added a few new ones.
But Wait, There’s More...
Our engineers are constantly building and deploying updates—and even hacking on new ideas—to improve the customer experience.