9 Tips for an Integrated Social & Video Marketing StrategyHow marketing managers can look to video as a source of fresh social content.
Video can be a constant source of fresh, engaging content to share across your website, blog and social profiles. However, it can be difficult to source the amount of social media video content that you need to keep up with your social networks.
Join Kristen from Wistia and Andrew from Sprout Social as they discuss “9 Tips for an Integrated Social & Video Marketing Strategy”.
Among other things, you’ll learn how to:
- Choose a video topic that will resonate with your audience.
- Write a fantastic script for your actors.
- Distribute your video effectively on social.
- Measure the success of your video marketing campaigns.
VP of Marketing
Andrew Caravella is Vice President of Marketing at Sprout Social, a leading provider of social media engagement, advocacy and analytics solutions for business. He likes being on airplanes, spinning to the beat at SoulCycle and Roger Federer. Find him on Twitter: @andrewcaravella