In other mobile news, BlackBerry today announced a new version of its Twitter app that brings several new features to BlackBerry 10 devices.
Often the last to receive access to new features, BlackBerry 10 users will now start to see some of the personalization adjustments Twitter has been making lately.
For starters, you can now view, create, subscribe to, and edit Twitter lists directly from your smartphone. For people who use lists, they’re a very efficient way of keeping track of accounts that you want to pay special attention to.
Earlier this year, Twitter made it so you can create 1,000 lists, each of which can contain up to 5,000 accounts. At an agency where you manage several clients, you likely have more than a few lists to watch over, and now you can check in on them even while you’re on the go.
Twitter for BlackBerry now also displays trends based on personal interests and location. When a consumer searches for a topic in the trends section, the app will display people to follow based on that topic and conversations around it. Trends can also be displayed for a specific location, such as the United States or Canada.
Although not new for iOS and Android users, expanding to BlackBerry only increases your odds of being included in a search now that more people have access to the functionality. It’s unlikely that you’ll see a drastic change in engagement, however.
Other improvements include the ability to see more photos, new icons to indicate tweets with video, synced Direct Messages, and the ability to view recent tweets in an Active Frame (while Twitter is minimized on the Home screen). You can download today’s update on BlackBerry World.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.