This week on Sprout Social Insights we tackled guides for Facebook, Twitter, and Nonprofits to help you better reach your customers with the social tools that make a difference.
Check out our articles below to find out more about each one and how they can help you with your social media goals.
And check in every day to Sprout Social Insights for more how to guides and breaking social media news.
How Facebook’s New Features Could Benefit Your Business Continue Reading…
It’s Twitter Tip Tuesday — every Tuesday we’ll focus on one Twitter Tip and show you how to integrate it into your social media strategy. This week we’ll show you how to add the official Twitter Follow Button to your website or blog.
In previous Twitter Tip Tuesday articles, we showed you how to add the Twitter Tweet Button, and Twitter Widgets Continue Reading…
As Twitter continues to be an important part of the marketing strategy for a business the need to be able to measure the impact of a Tweet has also increased. The company has unveiled a new Web Analytics tool that will help marketers keep track of Twitter-driven traffic.
In July, Twitter acquired the social analytics company BackType, which created BackTweets – a tool that aided companies in understanding the influence of tweets – as well as Storm, a data-processing tool. Continue Reading…
While you’ve been busy updating your company’s Facebook page, keeping your customers up to date through Twitter and posting the latest corporate video on YouTube, we’ve been reporting on the latest in social media news for businesses large and small.
In case you’ve missed any of it, here’s a recap of this week’s breaking stories. We’ve arranged them by category to help you quickly find the news you’re looking for. Continue Reading…
A report from search engine optimization firm BrightEdge found that while only about half of the top 10,000 websites add Tweet buttons to help their visitors share content, those that do can see much more exposure than those that don’t.
The firm’s study analyzed 4 million randomly selected tweets in August, 2011 and found that the average number of Twitter mentions for a web page was seven times higher for pages which included Twitter’s Tweet button. Continue Reading…
Copyright © Sprout Social, Inc. 2012. 
Weekly Social Media Highlights for Businesses
(September 17, 2011 by Dan O'Halloran)In case you’ve missed any of it, here’s a recap of this week’s breaking stories. We’ve arranged them by category to help you quickly find the news you’re looking for.
Facebook Consumers Prefer Facebook Over Twitter for Brand Interaction Continue Reading…