Today Twitter unveiled a new advertising product for media and consumer brands called Twitter Amplify, which allows advertisers to promote television clips on Twitter. The [...]

In February, Twitter began testing a new ad unit that enables marketers to generate leads directly from tweets. Today the company is making it — [...]

As viewers stray from the traditional way to watch television, it has forced networks to adapt. But instead of dreading the change, many content creators [...]

Starting today, advertisers on Twitter can target ads based on the words that people tweet. Called ‘keyword targeting in timelines,’ the option is available today [...]