Social media strategy
Case Study: How Braintree Uses Social for a Digital Business
Braintree is a digital and mobile-payments company that aims to simplify credit card transactions. With a fleet of high-profile clients, an easy-to-use API, and top-notch [...]
GM’s Michael Savoni on Why You Need a Customer Service Twitter Handle
Communities have changed a lot in the past few years, having manifested online in ways no one could have previously imagined. Still, some things have [...]
Social Media Resources: Sales Strategies, Big Data, and Games
This week on Sprout Social Insights we tackled guides for Facebook, Twitter, and to help you better reach your customers with the social media tools [...]
Data Diving: Social Media Demographics and What They Mean for You
The first step to successful business communication is knowing who you’re talking to — but while this is straightforward for in-person interactions, it’s challenging in [...]





