This week on Sprout Social Insights we tackled guides for Facebook, Twitter, and small business to help you better reach your customers with the social media tools that make a difference.
Check out our articles below to find out more about each one and how they can help you with your social media goals.
And check in every day to Sprout Social Insights for more how to guides and breaking social media news. Continue Reading…
The overlap of personal and business activities on social media has made managing your personal brand more important than ever.
The amount of personal information that is publicly available on services like Facebook, Twitter, Pinterest and Instagram is tremendous. A quick Google search of a name and email address can yield deep results regarding a person’s interests, opinions, and history. Continue Reading…
So, you want to launch a company blog. Congratulations! A blog is a great way to present yourself to the public, and to share information about your business and your industry. The big challenge for you now is to get that site up and running.
One of the most popular blogging platforms available today is WordPress. It’s an open-source platform that can be tweaked and customized with themes and plugins in just about any creative way you can imagine. Continue Reading…
While social media has had tremendous growth, it has also prompted significant changes in marketing strategies and advertising campaigns.
Once you’ve made the decision to create a Twitter account or a Facebook Page it’s very important to have someone to monitor it. As experience has shown, social media can make or break customers’ perceptions of your brand.
In many cases it can be challenging to launch and maintain a successful social media strategy. Continue Reading…
In a recent survey of over 300 employers, a whopping 91 percent said they use social media to screen job applicants. Even more telling is that the majority of those same employers used Facebook, specifically, to check out potential employees during the hiring process.
The role of Facebook in your job search Continue Reading…
Billing itself as “the world’s largest professional network,” it’s no surprise that LinkedIn is a great place to find a job or change careers. The site offers significant opportunities for you to build relationships with professional peers and hiring managers that could open many doors for career development. With more businesses getting started on LinkedIn every day, the number of job opportunities discussed and advertised on the site keeps growing, too. Continue Reading…
Copyright © Sprout Social, Inc. 2012. 
