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Why You Might Need to Rethink How You Interact With Google+

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If you’re looking for an active and engaging social media experience, you might want to reconsider how much time and effort you’re putting into Google+.

According to research from RJ Metrics, the average post on Google+ has less than one reply, reshare, and +1, which is way below activity on Facebook and Twitter. Continue Reading…

Google Introduces Its Powerful New Knowledge Graph

Your search experience is about to get a whole lot better as Google just unveiled one of its most significant updates to its search engine: the Knowledge Graph.

In March, Google announced its plan to provide you with more relevant results through semantic search — which refers to the process of understanding the meaning of words. Continue Reading…

Microsoft’s Redesign Brings Social Search to Bing

Google isn’t the only search engine going social. Today, Bing launched a major redesign, featuring strong ties with Facebook.

Leveraging its relationship with social networks, Microsoft will introduce several changes, including a three column interface design featuring standard, visual, and social results. Continue Reading…

Target Nearby Customers With Free Google Offers

Today Google announced that merchants across the U.S. can now use a new self-serve interface to create free Google Offers — including areas where they haven’t launched yet.

Previously, Google has focused on pre-paid offers — similar to Groupon Now — but the company is now offering free coupons, which will encourage new customers to visit your store or restaurant. It’s important to note that Offers are free only during a limited-time trial period. Continue Reading…

Interact With Google+ Notifications Without Leaving Gmail

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Email notifications from Google+ have received an exciting update that adds more social functionality to the normally stale alerts.

The Gmail team has announced that these notifications are now fully functional, which means you’ll be able to interact with content you’re sent directly from your inbox.

In addition to adding people to Circles and keeping up with Google+ content, you’re now able to view, comment on, and +1 Continue Reading…

Broadcast Live With Google+ Hangouts On Air

Google wants to make it easier for you to expand your reach and has announced that it’s rolling out Hangouts On Air to all Google+ users.

Hangouts on Air enables you to broadcast a live session to a much larger audience, unlike regular Hangouts, which are limited to nine participants. These on air sessions can also be recorded and uploaded to your Google+ and YouTube accounts. Continue Reading…

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