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Google+ vs. Facebook: Which Is Best for Small Business?

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Google vs Facebook: Which Is Best for Small BusinessWith so many social networks and social media tools, the introduction of Google+ could be viewed as either a great thing or another burden for small businesses trying to connect with consumers across the social web.

The best marketing plan would include both a Facebook Page and a Google+ Brand Page. Continue Reading…

5 Things Google+ Offers Brands That Facebook Doesn’t

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5 Things Google+ Offers Brands That Facebook Doesn’tThe world of social media moves very quickly. It can be hard keeping up with all the new tools and social networks being introduced, let alone accurately weigh the pros and cons of one platform over another.

Just last month, businesses were invited to join Google+ with the introduction of Brand PagesGoogle’s attempt to compete against the well-established and very popular Facebook Pages. Continue Reading…