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Google+ Receives An Official Share Button

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Although Google has been focused on integrating its products, the company continues its foray into social media by launching a Google+ Share button.

The Google+ Share button can be embedded on your website or blog and encourages visitors to share your content directly to Google+. What makes this button different from those used by Facebook and Twitter is that individuals can click to share multiple times with a variety of people. Continue Reading…

Increase Subscriptions With YouTube’s New Channel Design

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Last December, YouTube launched a new design for Channels to aid creators in growing an audience. While comments on our previous article found that some creators were reluctant to switch over, data suggests that the update is a success.

Since December 2011, the company found that daily unique visits to Channels have increased by 60 percent and daily net subscriptions are up 50 percent. Continue Reading…

Brand Pages See More Growth on Google+ Than Twitter

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Earlier this month we learned that many of the top performing brands on Google+ are consumer-focused. A new study found that those brands are growing faster on Google‘s social network than on Twitter.

The analytics site Socialbakers measured the growth by the number of followers a Google+ Page has gained over the course of a month.

Although Twitter only introduced Brand Pages Continue Reading…

This Week: 7 Helpful Social Media Resources for Business

This week on Sprout Social Insights we tackled guides for Facebook, Twitter, and small business to help you better reach your customers with the social media tools that make a difference.

Check out our articles below to find out more about each one and how they can help you with your social media goals.

And check in every day to Sprout Social Insights for more how to guides and breaking social media news. Continue Reading…

Manage Your Google+ Connections With New Circles Layout

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Google announced that it’s rolling out an updated layout for its Circles page on Google+, making it easier to navigate and categorize friends and brands.

Circles make it easy for members to customize current connections as well as discover new ones. However, the current Circles layout can be confusing and difficult to navigate.

The search giant has introduced a new left-hand navigation menu that makes it easier to access your email Continue Reading…

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