Facebook has added app ratings and negative feedback metrics to the App Insights tool in an effort to provide you with a better understand of your app’s performance.
Previously, Facebook used this data to determine what appears in members’ News Feeds, but you were unable to view these insights or track your performance over time. Continue Reading…
While you’ve been busy updating your company’s Facebook page, keeping your customers up to date through Twitter and posting the latest corporate video on YouTube, we’ve been reporting on the latest in social media news for businesses large and small.
In case you’ve missed any of it, here’s a recap of this week’s breaking stories. We’ve arranged them by category to help you quickly find the news you’re looking for.
Facebook Fashion Retailer Adds Facebook Likes to In-Store Hangers Continue Reading…
Facebook announced that it will begin supporting paid apps, which will be featured and sold in its newly introduced App Center.
Previously, Facebook only supported free apps, but you were able to charge for in-app downloads — such as virtual goods or digital media — which required Facebook Credits.
The company is kicking things off with a beta program that lets you charge Facebook members a flat fee to use your apps — including both HTML5 apps and apps on Facebook.com. Continue Reading…
Currently Facebook members find apps through the same search process used to find friends and Pages. That’s about to change as the social network has introduced App Center.
Similar to Apple‘s App Store or Google Play, Facebook’s App Center will give people a new way to find social apps.
Unlike its predecessor, which Facebook shut down last year, the App Center won’t list every available app. Instead, it will highlight those with the highest ratings, engagement, Continue Reading…
This week, Facebook introduced Action Links, which offer a new way for people to interact with your Timeline app.
Earlier this year, Facebook introduced Open Graph apps, which enable fans to interact with brands on the social network. Through these apps individuals can share updates based on actions, rather than the default Like.
Action Links are customizable links that will appear below your app’s post on Timelines or within News Feeds. Continue Reading…
Facebook is testing yet another feature that aims to improve the balance between easy sharing and privacy for a more controlled experience.
This week, some members have noticed a new icon on mobile and desktop News Feed items that link to sites known for sharing activity on Timeline, alerting friends that an individual has watched a video or read a news article.
Facebook introduced frictionless sharing — which enables websites and apps Continue Reading…
Copyright © Sprout Social, Inc. 2012. 
