Attacking opponents is the norm in political campaign ads, but is it right for businesses and brands to launch attack ads as part of an integrated marketing plan?
With social media reputation playing such an important role in word-of-mouth marketing these days, negative ads can do more harm than good. Romney and Santorum might not have to tread so carefully, but businesses and brands definitely do. Continue Reading…
This week on Sprout Social Insights we tackled guides for Facebook, Twitter, and small business to help you better reach your customers with the social media tools that make a difference.
Check out our articles below to find out more about each one and how they can help you with your social media goals.
And check in every day to Sprout Social Insights for more how to guides and breaking social media news. Continue Reading…
It’s Twitter Tip Tuesday — every Tuesday we’ll focus on one Twitter Tip and show you how to integrate it into your social media strategy. This week, being the first Twitter Tip Tuesday article of 2012, we remind you that there’s no better time to create or re-evaluate Your Twitter marketing plan than right now!
By now, you’ve probably set up your Twitter account and learned the basics like crafting a great bio Continue Reading…
By now you’ve no doubt heard the buzz about Google+. Google has vast resources and reach to promote this nascent social network, so whether you currently have an account on Google+ or not, it’s a good idea to pay attention to this platform.
Do you have an account on Google+? Does your business have a Brand Page? Continue Reading…
It’s Twitter Tip Tuesday — and since it’s also the last Twitter Tip Tuesday of 2011, we’re doing things a little differently this week. We’re listing the Top 11 Twitter Tip articles of 2011, highlighting the Twitter Tips that are most likely to have a positive impact for your business on Twitter.
Check out the articles below to find out how each tip can help you with your social media goals. And stayed tuned to Twitter Tip Tuesday in 2012 Continue Reading…
This week on Sprout Social Insights we tackled guides for Facebook, Twitter, and small business to help you better reach your customers with the social media tools that make a difference.
Check out our articles below to find out more about each one and how they can help you with your social media goals.
And check in every day to Sprout Social Insights for more how to guides and breaking social media news. Continue Reading…
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