At Sprout Insights, we comb the web to bring you the most up-to-date and actionable resources on how to use social media to grow your business.

To that end, we’re pleased to present the Sprout Insights series Spotlight on Startups. We’ll find the most innovative, useful startup companies out there, get the inside track on what they’re doing, and tell you how you can leverage their products and services for your own business.

This week we’re pleased to cast the spotlight on Goshido — a project collaboration tool, with offices in Ireland, and Boston, MA.

What Is Goshido?

Goshido goes out of its way to avoid referring to itself as a project management tool, preferring instead the term: “project collaboration tool.” According to Goshido’s CEO, Tom Brennan, where conventional project management tools promote information sharing, “Goshido stretches users to accomplish.” It’s this “action-based overlay” that qualifies Goshido as more than just another project management tool, Brennan says.

Goshido uses three overriding concepts: Actions, Updates, and Projects, to effectively manage projects from “personal to-do lists, to massive cross-functional projects.” The platform’s pricing model is simple (and affordable), at $10 per user, per month. You can also sign up for free trial to see if the tool is right for you.

What Needs Does It Address?

What Needs Does it Address?

With over a decade of experience running SaaS businesses, Mr. Brennan says that Goshido was born out of a frustration with existing project management tools. His words are echoed on the Goshido’s homepage: “We were frustrated by every collaboration tool we tried. Some were easy to use. Some could handle complex projects. None could do both.”

Goshido changes that, according to Brennan. Its cloud-based software is predicated on actions — “which are like tasks, only better,” he says. Actions can easily be connected together into larger projects. You can also create actions by sending email into Goshido, eliminating one of the traditional barriers to effective project management — email overload.

Goshido also boosts productivity by eliminating time that’s usually wasted on meetings and status reports. Brennan says that “Goshido helps people zero-in on what’s important.” As a result, projects evolve and are implemented more rapidly. “Less time is needed to manage tasks and more time is devoted to completing them,” Brennan adds.

Unlike some competing desktop based-applications, Goshido runs in the cloud. It’s accessible at all times, wherever your employees may be, and runs on whatever devices they’re using. This accessibility is also another compelling factor in Goshido’s success, according to Mr. Brennan.

How You Can Leverage Goshido

How You Can Leverage Goshido

Whether you want to organize your personal to-do list or manage a huge, multifaceted project, Goshido offers you a set of scalable tools to help you achieve your goals.

The company also offers training, consulting & support through an international network of partners. If you’d like to try out the application, or talk to Goshido about possible partnership opportunities, reach out to the company on its website, on Facebook, or Twitter.

Know of any other startups that would make a good feature on Spotlight on Startups? Contact us, or let us know in the comments below.

[Image credits: Goshido]