Add value - rise above the noise
  • Twitter

Growing Your Twitter Audience Starts With Adding Value

This post is part of our Twitter for Business: Fundamentals Series. Add Value. Be Useful. There is no better way to facilitate success with social media than by adding value to your audience. While adding…

creating an offline social media strategy
  • Advertising

Creating an Offline Social Media Strategy

It’s official… Social Media is a fantastic way to connect and engage with your customers and potential customers. Social media allows you to reach hundreds, even thousands of people online. But unless you’re selling products…

setting the tone for your Twitter accounts
  • Twitter

Setting The Tone For Your Twitter Account(s)

This post is part of our Twitter for Business: Fundamentals series. As mentioned in ‘Choosing A Twitter Strategy,’ you’ll need to decide what persona your Twitter account(s) will take on. Each Twitter identity really does…

  • Twitter

Using Twitter Lists To Organize Contacts

This post is part of our Twitter for Business: Fundamentals Series The first time someone suggested using Twitter to engage new customers you thought to yourself, “Why? Who has that kind of time?” Then a colleague…

  • Twitter

Beyond Twitter: A Well Rounded Social Media Strategy

So, you’ve been Tweeting a while and you know the difference between a DM, and an #FF (that’s Direct Message and Follow Friday – just in case!) Your influence on Twitter is growing, and your…

Advertising with a Social Media Twist
  • Advertising

Top Six Rules for Social Media Advertising

We talk a lot here at Sprout Insights about growing your business through effective marketing. And an effective marketing strategy that should not be overlooked is good old fashioned advertising. But remember, in today’s social…

  • Twitter

Deciding What to Post (and not post) on Twitter

This post is part of our Twitter for Business: Fundamentals Series So, you’ve gotten a Twitter account. And you’re asking yourself, ‘now what?’ Don’t panic… Think about how your posts (or ‘tweets’, as they’re referred to on…

Turn Social Connections into Vocal Fans by Being Real
  • Community Mgmt
  • Facebook
  • Twitter

Turning Social Connections Into Vocal Fans

Nurture social connections Now that I’m in my twenties, I have begun to notice that some of my social relationships require concerted effort. Others have been drastically simplified.  My social ties have ebbed and flowed…

  • Mobile

Tell Us How Sprout Social Helped You, Win an iPad

As you know, we love chatting with our users and gathering feedback — now I’m taking it a step further. An iPad further. We want to know how Sprout Social has helped your business. Give us…

  • Community Mgmt

7 Habits of Highly Effective Social Media Engagement

Today’s social media world provides a multitude of channels with which to reach your audience. Regardless of the vehicle,  it pays to cultivate some important habits, seven of which we’ve listed below. 1.  It’s not…


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