• Advertising

How the 2012 London Olympics Are Using Social Media

Social media will play a huge role in this year’s Olympic Games. Over the last four years the medium has exploded, giving rise to new coverage opportunities — which the media is taking full advantage…

  • Customer Care

AOL Rolls Out Completely Redesigned Mail Service

Once the black sheep of the Internet, AOL is making a comeback. After five years, the company has released a much-needed overhaul of its existing email service. The revamp, which features a new interface, puts…

  • Advertising
  • Facebook
  • Mobile

Facebook Mobile Ads Generate 63% More Likes Than Desktop

According to AdParlor, Facebook members are more likely to Like or comment on your posts after clicking on mobile Sponsored Stories than those who click on desktop ads. In June, the social network launched a…

  • Facebook

3 Media Companies With Brilliant Facebook Strategies

The outlook is not great for traditional media companies these days, but don’t call the industry dead just yet. Many brands in media are working hard to adapt to changes in how people find and…

Social Media Boosts Revenue Growth for 500 Online Retailers

While this should come as no surprise, a new report shows that online retailers with strong social customer engagement strategies significantly outperform those that don’t. Today the Echo System, which helps brands measure the impact…

  • Analytics
  • Customer Care
  • Mobile

6 Ways Sprout Social Makes Brand Management Easier

This article discusses Sprout Social, our social media management tool for businesses. To learn about our editorial ethics and our commitment to objective coverage of the social media space, visit our About page. At Sprout Insights we provide resources and…

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