LinkedIn has also launched Follower Statistics, which provides details about who is sharing and engaging with your content. You’ll have access to follower demographics, as well as insights regarding likes, shares, and comments.
This is a great addition for businesses that take advantage of LinkedIn’s Company Pages. Now you’re able to send new product announcements to your customers and job openings to college grads without worrying about flooding your followers with content.
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.