Google products aren’t just for businesses professionals anymore. Between YouTube and Google+, musicians have been able to interact with fans unlike ever before.

The search giant continues to focus on music with its latest update, which allows fans to see upcoming concert tour dates right on the results page.

Now when a concert-goer searches for a specific band or artist, he or she will see upcoming tour dates on the results page if they’re playing nearby his or her location within the next few months. If the band or artist doesn’t have tour dates in the fan’s area, concert results won’t appear.

To find upcoming tour dates, Google has aggregated relevant data for events from multiple websites. This information is then displayed under the band’s official website with links to the event sites where fans can learn more or purchase tickets.

This feature can help create more awareness not only for bands, but for music venues as well. If you have a website listing upcoming events and would like them to appear in search, you can add rich snippets markup to your site.

Currently this is only available to people searching on in English. The company plans to launch the feature in more countries in the future.

[Via: The Next Web, Image credit: Ibrahim Iujaz]