When you start a Hangout, you’ll notice a new Apps button at the top of your screen where you’ll be able to view all recent and featured apps. According to a Google+ post by product manager Amit Fulay, the new apps will be rolled out gradually.
Google also noted that the Hangouts API is moving out of preview mode, allowing developers to launch and share apps with the entire Google+ user base — certainly a big step for the social network. Developers can also add a new Hangout button to their website to promote their app.
It’s too early to tell how this will affect growth on Google+, but it certainly boosts the appeal of Hangouts for both brands and consumers.
[Image credit: David Mellis]
Jennifer Beese: Jennifer Beese has worked as a community manager and social media strategist. When she’s not writing, you can find her studying anatomy and physiology—she literally has a skeleton in her closet—or under the stars with her telescope.